Marketing on TikTok has become one of the most effective ways to build brand awareness and bring all different kinds of products to life. Recently, Cannabombz, a CBD company, saw a spike of 50x its normal daily sales after posting one single TikTok. With more than 689 million monthly active users, there is still an evergreen opportunity for cannabis brands to make their products viral and interact … [Read more...] about How to Market Your Brand on TikTok
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Cannabis Dispensary Merchandising Display Trends for 2022
First impressions matter for retailers across the board, especially if you are running a cannabis dispensary. As the owner or manager of your dispensary, one of the first things you want to do is make your shop feel unique, calm, clean, and impressively immaculate. When it comes to successful merchandising for your dispensary, business owners should start with the basics by considering … [Read more...] about Cannabis Dispensary Merchandising Display Trends for 2022
Best States to Start a Cannabis Business
With the proposed Marijuana Legalization Bill on the horizon, this could unlock many opportunities for small business owners. In order to help aspiring entrepreneurs maximize their chances for long-term prosperity, we analyzed the pros and cons of starting a cannabis business in multiple different cities across the U.S. Here are the top cities based on location and rental prices: California … [Read more...] about Best States to Start a Cannabis Business
How to Promote Your Cannabis Business
Social media is a nightmare for cannabis companies trying to increase their footprint in an increasingly-competitive industry without being shadowbanned or shut down altogether. Meta, the parent company for Instagram and Facebook, has clear guidelines prohibiting the advertising of illicit drugs, and cannabis is discriminated against by company AI, even in markets where it is completely … [Read more...] about How to Promote Your Cannabis Business
How to Capitalize on Cannabis SEO
by Jennifer Gallagher Cannabis SEO falls into the "Your money, your life" (YMYL) category, but what does this mean if you are trying to promote marijuana products like high-yield outdoor seeds? It means that search engine algorithm updates affect these types of businesses the most and holds them to a higher standard because of how these sites impact consumers' daily lives. The best way to … [Read more...] about How to Capitalize on Cannabis SEO
Navigating the Cannabis Packaging Process
Even though cannabis has been around for many years in the black market, it is very new to legal commercialization. Even still, it is not federally legal, which leaves many gaping holes in manufacturing, selling, and even packaging processes. Retailers need to professionalize packaging, create products which are recognizable to consumers across different locations, and meet the compliance … [Read more...] about Navigating the Cannabis Packaging Process
How to Promote Your Cannabis Business Online
There are a variety of different, creative ways to promote your retail business, but once you start selling cannabis, most of those avenues become out of reach. There are still many legality issues with cannabis, and many states still do not allow brands to sell within their borders, which means many advertising mediums do not even want to get involved with the promotion of cannabis. This … [Read more...] about How to Promote Your Cannabis Business Online
5 Tips to Find High-Quality CBD Oil
by Adriana Curtis The demand for CBD products including CBD oil has risen manifold over the past few years. A wide range of patients are interested in consuming the compound for its unique therapeutic potential. And with the growing demand of CBD oil, many small businesses claiming the best CBD products have entered the cannabis market for nothing but profit maximization. In a market scenario … [Read more...] about 5 Tips to Find High-Quality CBD Oil
The Yin & Yang of THC and CBD
Cannabinoids work together to create the entourage effect which creates the experience you get from cannabis. There are over a hundred of them, but the main ones are THC and CBD and the balance between them is important. THC THC is the main driver of the entourage effect. It causes the buzz and hallucinogenic high from smoking. THC is usually what you’re looking for in a sativa – energy, … [Read more...] about The Yin & Yang of THC and CBD
Treating Pain with Cannabis
Cannabis can be used to treat pain effectively and help patients deal with chronic issues. A recent study found that approximately 2 million Americans are registered medical marijuana patients. The study also revealed that 62% of these patients use marijuana to relieve both acute and chronic pain. A history of reports and research shows that cannabis has improved patients’ quality of life by … [Read more...] about Treating Pain with Cannabis